Designed and executed all-new branding and digital strategies including the GET TING mix-media campaign and Mix Some TING Summer Series.

# 1 Grapefruit Refresher Rating by Bon Appétit’ Magazine.

Established media partnership and placements with Hot97, Afro Punk, Essence Festival, NY Daily News, Fox News, DNAInfo, Caribbean Life, the Beacon Magazine and others.

Featured on the hit series The Get Down on Netflix, and Mr. Robot on the USA Network.  

Mix Some TING Summer Series launched the “Sir Bolt” cocktail during The Olympics celebrations at Miss Lily’s, Miss Lily’s 7A, Republic, Angel of Harlem, Corner Social, Sushi Samba and Hot97’s On the Reggae Soca Tip on Governors Island. 

The “Fashionista, A TING Tonic” in association with Diplomatico Rums and Alacran Tequila launched at the Georges Berges “In Style”, Cartier Paris launch events, Pier 59 Studios and the M5 Showroom Spring Summer 2017 Presentations.

Increased sales, distribution and brand penetration by 85% throughout the New York Tri-state area and followed with increasing brand penetration by 70% and more than 30 million impressions and followers, worldwide.